How Jig uses AI
How Jig uses AI
How Jig uses AI
We utilize AI tools as our productivity accelerators. These tools helps us brainstorm post ideas, draft captions, build content calendars, and analyse performance data. AI gets the basics done quickly so Jig can focus on making your content connect with humans.
Why the mix works
AI is fast but generic. Jig is thoughtful and strategic. We take what AI produces and shape it with:
Brand coaching to lock in your voice and story
Editing for tone, clarity, and impact
Knowledge of culture, timing, and trends
A human gut-check to know what will resonate
Private, secure tools that keep your data confidential — we use ChatGPT for Business and other enterprise-grade platforms that don’t train on client information
This combination means you get the best of both worlds: speed and scale from AI, plus authenticity and trust from Jig.
Why it matters for you
If you only use AI, your content risks sounding flat, off-brand or even worse, like everyone else’s. If you only rely on people, it’s slower, more costly, and harder to sustain. With Jig, you get an unbeatable mix: tools that save time with experts that know how to use them, and a partner who ensures your content is consistent, engaging, aligned with your business goals, and most importantly, human.
Jig blends human creativity with future-ready tools to deliver content that enhances authenticity and performance.
Book Your free Jig Growth Session today!
A 30-minute focused collaboration designed to shape
a future-proof roadmap for your brand.